The Tourism branch of the Department of Tourism and Culture is the official territorial marketing organization for Yukon. The branch consists of three units, and each is responsible for certain areas and activities of tourism marketing and development.
The Marketing unit is responsible for creating awareness of Yukon as a travel destination.
Provides tourism training, marketing and development expertise, on-line tools and resources, as well as Yukon visitor research.
This unit is responsible for the management of the Yukon Visitor Information Centres and Yukon governments media library.